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MusicRebellion.com Offers 10 Cent Downloads
 
  January 7, 2004
  Chris Pohl
Director of Public Relations
Digonex Technologies, Inc.
(317) 638-4150 X222
 
 
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  Back to Current News

Indianapolis, IN., -- Online music retailer, MusicRebellion.com announced today the company would begin pricing popular music at 10 cents a song. From the 10 cent floor price each download will be priced dynamically with MusicRebellion.com's exclusive pricing system provided by its parent company, Digonex Technologies, Inc.

Digonex Technologies has created the consumer demand driven pricing system that will be used to sell music files through MusicRebellion.com. This pricing structure is customized for the online marketplace so that the price of each song will raise and lower as market conditions change. As the price of each song fluctuates, the technology will search for the market's "sweet spot".

"Our behaviorally based download model is predicated on the belief that the public will purchase music legally when given a fair price, a quality product, and an easy to use system," said Jeremy Eglen, VP of Licensing and Operations of Digonex Technologies, Inc. "The platform that we are demonstrating today gives consumers the opportunity to participate in setting fair prices while also knowing that all artists and stakeholders are receiving their just royalties."

The special prices will only be offered for a limited time.

MusicRebellion is an online media retailer that offers both independent and major label artists. The music offered is available on a pay-per-download model with over 99% being burnable and transportable. Digonex Technologies focuses on the security of digital content and development of automated and optimized pricing platforms for e-commerce. Digonex's software uses its own proprietary algorithm, based on patented technology, to continuously identify the "sweet spot" where prices follow perceived market value and generate the maximal economic return.

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