-- Digonex® Technologies announced today it will distribute the Digital Online Exchange™ (DOE™) Adapter for BizTalk Server, the first dynamic pricing commerce engine that optimizes prices based on marketplace factors as well as a number of user configurable parameters. This means that any current or future user of Commerce Server or BizTalk Server will have full access to dynamic pricing for their products as an added value proposition simply by having chosen the Microsoft Commerce Server platform.
The Digital Online Exchange, which works with any currency, will be available in the second quarter of this year via an adapter for BizTalk Server for companies that utilize Microsoft BizTalk Server. DOE gathers sales data, analyzes purchasing behavior, and sets new prices where consumer demand and market potential meet. The cutting-edge pricing solution enables multiple customization options to accommodate different consumer purchase patterns, types of product offered, and demand scenarios (high volume vs. low volume).
Jan Eglen, Ph.D., CEO of Digonex said, “We are pleased to collaborate with Microsoft to bring a robust dynamic pricing system to Commerce Server users via BizTalk Server.”
“Microsoft is pleased to see Digonex continue to offer new capabilities and advanced technologies with its distribution of Digital Online Exchange™ ,” said Max Akbar, Senior Product Manager of the Commerce Server team at Microsoft Corp. “Digonex continues to provide innovative tools for use with Microsoft Commerce Server via its adapter for BizTalk Server.”
Software developer Digonex Technologies focuses primarily on development of automated and optimized pricing platforms for e-commerce, allowing client companies to increase customer retention, and maximize revenue. Digonex has also developed Nabit® , an important worldwide eBay buyer application.
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