--
Digonex Technologies,
Inc.,
a
provider
of
real-time,
demand-driven
automated
pricing
solutions
for
retailers
announced
today
it
has
been
awarded
its
third
patent
for
the
company’s
Digital
Online
Exchange™ (DOE),
a
dynamic
commerce
pricing
engine
that
systematically
changes
prices
based
upon
behavioral
and
econometric
principles.
The new patent
(7,555,466)
is similar
to Digonex’s
core patent
issued in 2006, but covers situations
where items are priced according
to historical
sales or sales quotas and when they have
been placed into groups.
The patent is
applicable to both online and offline
sales and includes coverage
of dynamic pricing
of advertising and event tickets.
According
to
Jan Eglen, Ph.D.,
CEO of Digonex, “This
patent is a
welcome addition
to our portfolio. We have a focused Intellectual
Property
(IP) strategy
and this patent
further strengthens our position as the
leader in the dynamic
pricing marketplace.
Our clients
and those who use Digonex powered systems
will continue
to be served
by the fairest,
fastest, and most accurate consumer-driven
pricing system.”
Using a proprietary
algorithm system,
DOE continuously
identifies the ‘sweet
spot’ where prices
follow perceived
market value
and generate the maximum economic return.
DOE can work
for any retailer,
capturing additional
revenue during times of peak demand and
stimulating
sales once
demand subsides.
DOE is able
to integrate
into a variety of database architectures
employed by clients. Adapting
to a growing
market opportunity, Digonex has evolved
its pricing platform into a
flexible, portable
technology designed to meet the growing
market demand for dynamic
pricing.
About Digonex
Technologies, Inc.
Digonex Technologies
focuses primarily on development of automated
and optimized pricing platforms for e-commerce,
allowing client companies to increase customer
retention, and maximize revenue.
About
INgrooves
INgrooves
is a digital media
infrastructure company
that provides various
distribution and
marketing services
via its INgrooves
and ONE Digital
divisions. ONE Digital
is a proprietary
software platform
that provides distribution
and administration
to large distributors,
record labels and
film production
companies at rates
far below the industry
standard. INgrooves
provides clients
customized distribution,
marketing, promotion,
synch licensing
and administrative
support to help
maximize the earnings potential of specific
releases or catalogues.
All
product and company names
herein may be trademarks
of their respective owners.
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