Dynamic Pricing Solutions
Digonex gives businesses the ability to control every aspect of pricing strategy so they can detect and respond to demand changes. With Digonex, dynamic pricing becomes a competitive and strategic opportunity for companies to transform their business.
Digonex manages the delicate balance between revenue goals and customer loyalty. Our dynamic pricing solutions harness real-time market data, empowering businesses to optimize prices while still offering fair value to consumers.
Track Record of Success
Our solutions have been successfully deployed across a variety of industries and client contexts.
Over a decade of research in economics and behavioral psychology has been invested in our dynamic pricing solutions. Our proprietary technology has been granted six patents, with nine others pending.
Our solutions are customized to each client’s specific objectives and business characteristics. We continuously enhance our solutions over time as additional consumer behavior data is gathered.
Service as Great as Our Science
Our project management team works closely with you every step of the way from solution design to implementation.
Jan Alan Eglen
Dynamic Pricing News
Find even more on the Blog Archive page
Some businesses are positioned to see greater return on investment in dynamic pricing than others. Wondering whether your business is a good fit for dynamic pricing? Consider these three factors that predict dynamic pricing success.
Trusting an algorithm to make pricing decisions can be intimidating. But a recent study published by the University of Pennsylvania’s Wharton School shows that “algorithm aversion” is normal and can be overcome.
When implemented with accessibility in mind, dynamic pricing provides opportunity to offer lower prices, to increase attendance during off-peak periods for attractions. Zoos, aquariums and museums with a community focus can use this insight to increase public accessibility to their attraction.
Dynamic pricing is a new enough innovation, made possible through modern technology, that even some pricing “experts” suffer from misconceptions about it. Learn four of the most common myths about dynamic pricing and why they shouldn’t prevent your attraction from changing with the times.
From IAAPA’s Funworld magazine, November 2015 issue: The Indianapolis Zoo is now in the second year of its new pricing structure, and the results continue to be strong.
Dynamic pricing at the Indianapolis Zoo addressed the critical issue of visitor experience that administrators were hoping to address. However, it also had a couple of unexpected benefits…
“We are certain that dynamic pricing is the future of all inventory management,” said Emmis Chairman and CEO Jeff Smulyan.