Busting Five Dynamic Pricing Myths
Our CEO Greg Loewen explores common misconceptions about dynamic pricing that we often hear from attractions operators. At Digonex, we’ve put these myths to the test, with explosive results!
Frequently Asked Questions About Dynamic Pricing and COVID-19
After COVID-19, most attractions are requiring their guests choose the date and time when they are planning to come. How can your organization leverage dynamic pricing in conjunction with moving to timed ticketing and capacity management? Here are 3 common questions we’ve heard about the implementation of dynamic pricing.
Simplifying Complex Decisions about Post-COVID Pricing
Determining the right price has always been challenging, but it is particularly complex in a rapidly-changing environment. Additional factors must be evaluated to determine the best price during this unprecedented time. So how do you pick an optimal price in this situation?
Re-opening Attractions: Changes, Temporary and Permanent
Attractions around the world are working on modifying their operations in preparation for re-opening following the COVID-19 pandemic. Many changes will be required, to satisfy both government authorities and the ticket-buying public that it is safe to return. But there’s one change that attractions should consider making permanent to support long-term revenue management.
Coronavirus Impact on Ticket Pricing
When attractions or arts organizations re-open after a pandemic, how should they think about pricing their tickets? Digonex Chief Economist Dr. Murat Atlamaz, Ph.D., describes four factors to be considered.
AudienceView conversation with Digonex CEO
In this interview with AudienceView.com, Digonex CEO Greg Loewen tells the story of Digonex in own words: our history; our science; and why Digonex is uniquely position to help AudienceView users make the most of dynamic pricing.
Digonex Customer Interview – Mirvish Productions
“We’ve enlisted the services of Digonex to make more intelligent decisions about the pricing for many of our shows. We’ve found that with the assistance of the solution, and the economists on their staff behind the scenes, pricing recommendations are being made based on inputs we never would have considered before.”
Digonex and accesso Siriusware Announce Dynamic Pricing Relationship
“We are delighted to be working with Digonex”, said Mark Danemann, President of accesso Siriusware. “We have always focused on providing our clients with innovative tools to drive revenue and through our new relationship with Digonex, our clients now have seamless access to best-in-class dynamic pricing solutions.”
Digonex and Gateway Ticketing Systems Announce Alliance
Gateway’s President and Chief Executive Officer Michael Andre added: “Our mission is to make our customers’ lives easier. Through our alliance with Digonex, we’re offering them an automated dynamic pricing solution that can boost their revenue with no manual updating necessary. Providing them with easy integration to this scientific approach can only help them achieve their goals.”
Digonex in the News: OPEN Forum – Seasonal Pricing
Chris Pohl, Digonex VP of Client Services, discusses seasonal pricing and how dynamic pricing can complement a seasonal pricing strategy.