Dynamic Ticket Pricing as a Strategy to Boost Revenue for Teams

“Dynamic ticket pricing…is the art and science of setting stadium seat prices based on real-time market demand and other data. Dynamically priced tickets can change by the hour, day or week, depending on a team’s preference and needs, and prices can go up or down. There are strategies to make money either way.”

Read the full article, featuring Jan Eglen, Ph. D. of Digonex, at Crain’s Detroit Business.