Gateway’s President and Chief Executive Officer Michael Andre added: “Our mission is to make our customers’ lives easier. Through our alliance with Digonex, we’re offering them an automated dynamic pricing solution that can boost their revenue with no manual updating necessary. Providing them with easy integration to this scientific approach can only help them achieve their goals.”
Chris Pohl, Digonex VP of Client Services, discusses seasonal pricing and how dynamic pricing can complement a seasonal pricing strategy.
“Besides powering revenue across the organization through ticketing, fundraising, memberships, marketing, and more, Tessitura Software includes many advanced tools for strategic decision-making. With the addition of our partnership with Digonex, the Tessitura Community will be able to take it to the next level,” said Jack Rubin, President of Tessitura Network.
Two different Digonex clients (Icon Concerts and the Indianapolis Zoo) were featured in an article on dynamic pricing by AP business writer Joseph Pisanti, which further discusses the expanding uses of dynamic pricing by amusement parks, bars, and Broadway shows.
Bruce Kopp of Indianapolis NBC affiliate WTHR-TV visited the Digonex office and spoke with our client, the Indianapolis Zoo, for his Eyewitness News report on dynamic pricing.
“Walt Disney Co.’s move to lift prices at Disneyland and its other theme parks on busy days was a novel step for the entertainment giant, but the news made perfect sense…”
From IAAPA’s Funworld magazine, November 2015 issue: The Indianapolis Zoo is now in the second year of its new pricing structure, and the results continue to be strong.
Dynamic pricing at the Indianapolis Zoo addressed the critical issue of visitor experience that administrators were hoping to address. However, it also had a couple of unexpected benefits…
Jan Alan Eglen was one of the first to turn dynamic ticket pricing into a cottage industry. He founded Indianapolis-based Digonex Technologies Inc., which through its algorithms has recommended prices for teams since 2009. Pro sports uses dynamic pricing more, but Eglen believes its use will increase in college.
“We are certain that dynamic pricing is the future of all inventory management,” said Emmis Chairman and CEO Jeff Smulyan.